Benda at Canton Fair: Reuniting with Old Partners, Welcoming New Ones to the World of China Motorcycles

From April 15 to 19, 2025, Benda attended the 137th Canton Fair to showcase several of its upcoming international launches, including the Napoleonbob 250, LFC 700 Pro, and Dark Flag 500 Commander. At this world-renowned trade event, Benda reconnected with long-standing international partners and welcomed a wave of new distributors, reinforcing its commitment to expanding the global presence of China motorcycles.

Benda team met with visitors and global buyers 

Often referred to as “China’s first exhibition”, the Canton Fair plays a critical role in bridging Chinese manufacturing with global markets. Benda’s booth—located at 15.1 B20-21 and 15.1 A01-02—attracted buyers from Europe, Asia, and the Americas. As one of the top four brands in the domestic motorcycle market, Benda continues to lead the way in China motorcycles, operating numerous flagship stores across the country. In 2025, Benda opened new flagship locations in Moscow and Germany. We use the Canton Fair as a platform to strengthen business ties and explore untapped markets.

Among the highlights is the LFC 700 Pro, a muscular cruiser that drew strong interest ahead of its anticipated European launch this fall. Visitors were eager to test-sit this award-winning model and experience its bold design and raw power firsthand. The LFC 700 Pro was recognized with the 2024 Red Dot Product Design Award, underscoring its appeal to motorcycle enthusiasts worldwide and reinforcing Benda’s role in redefining China motorcycles on the global stage.

Another showstopper is the Chinchilla 350 CVT, first launched in China in February 2025. It quickly rose to the top of the Q1 sales charts for cruisers and is now slated for a global release between late 2025 and 2026. Featuring Benda’s proprietary Continuously Variable Transmission (CVT) system, the model minimizes shift shock, offering a smoother, more intuitive ride—ideal for newcomers and cruising enthusiasts alike. Its blend of innovative technology and contemporary styling makes it a standout in the growing field of next-generation China motorcycles.

Chinchilla 350 CVT showcased at Canton Fair

In addition to product showcases, Benda held in-depth discussions with long-time partners from Europe, Central and South America, and Asia, covering topics ranging from regional product rollouts to branded retail zones, after-sales support, and joint marketing initiatives. Key models discussed included the Napoleonbob 250, LFC 700 Pro, Chinchilla 350 CVT, and Redstone 550, Benda’s all-terrain vehicle line which has found significant traction in overseas markets for both agricultural and recreational use. Combining proprietary powertrain innovation with original Chinese design, Benda’s all-terrain range is poised to enter broader markets in 2025 and 2026.

Benda also attracted a wave of new interest from prospective partners worldwide at the fair, who expressed strong intentions to introduce separate Benda motorcycles and ATV lines to their markets. These engagements further strengthen Benda’s commercial footprint and brand visibility on the global map of China motorcycles.

With continued innovation, authentic design, and a rider-first philosophy, Benda remains committed to expanding its product lineup both at home in China and globally. Through this year’s Canton Fair, the brand not only deepened existing partnerships but also opened new channels for growth, reflecting its steadfast momentum in shaping the future of China motorcycles worldwide.

Benda team held in-depth discussions with long-time partners to expand the global presence.

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